Your Pattern Business Deserves Better Than This
One platform to sell your patterns, manage your testers, grow your community, and keep more of what you earn. Built for fiber arts designers. Priced like we actually want you to succeed.
No credit card required. No setup fees. Join 200+ designers already on the waitlist.
You didn't become a designer to spend your days doing this.
- Uploading the same pattern twice — once to Ravelry, once to your website
- Chasing testers through WhatsApp, email, and three different spreadsheets
- Getting a confusing VAT invoice from Ravelry you don't fully understand
- Paying 6% in fees and still having to do all your own tax admin
- Switching between Mailchimp, Facebook, Ravelry, WooCommerce, and ThriveCart just to launch one pattern
- Watching your PDF get shared on Pinterest by someone who didn't buy it
- Building an audience on Ravelry that Ravelry owns — not you
You got into this because you love designing. We built this so you can get back to that.
Everything your pattern business needs. One login.
Keep More of What You Earn
Start at just 1.9% platform fee — dropping as low as 0.5% as you grow. Compare that to Ravelry's real cost of 6.4%+ when you add PayPal fees. On $2,000 in monthly sales you keep an extra $90 every single month. That's $1,080 a year just by switching.
Your Own Branded Storefront
Not a listing on someone else's platform. Your own beautiful shop at yourname.com — your colours, your story, your community. Buyers land on your world, not ours.
Pattern Reader That Works
Buyers read your patterns right in the platform. Screen stays awake. Row counter built in. Night mode. Notes and highlights. No more "my phone keeps going to sleep mid-row" messages in your DMs.
Tester Management That Doesn't Suck
Create a testing call, invite testers by @username, share your test PDF, track feedback, manage milestones — all in one dashboard. WhatsApp for the chat. Us for the structure.
Affiliates Built In
Turn your most enthusiastic buyers and fellow designers into your sales team. Set your own commission rate. Automatic payouts. No ThriveCart needed. No extra cost.
Watermarked PDFs Automatically
Every download personalised with the buyer's name and email. Deters sharing. If your pattern shows up somewhere it shouldn't, you can trace it. You never lift a finger.
Let's talk about the real numbers.
Ravelry doesn't advertise their full cost. We will.
| What you pay | Ravelry | Etsy | Us |
|---|---|---|---|
| Platform fee | 3.5% | 5% + $0.20/listing | From 1.9% |
| Payment processing | 2.9% + $0.30 | 2.9% + $0.30 | 2.9% + $0.30 |
| Real total cost | ~6.4%+ | ~8.5%+ | ~4.8% |
| Tax handling | Confusing monthly bill | Your problem | Clean monthly report |
| Affiliate tools | None | None | Built in |
| Tester management | Basic | None | Full system |
| Email marketing | None | None | Built in |
| Pattern reader | None | None | Built in |
| Storefront | Basic profile | Generic listing | Fully branded |
On $500/month in sales:
- Ravelry costs you: ~$32 in fees
- We cost you: ~$24 in fees
- You keep: $8 more every month
On $2,000/month in sales:
- Ravelry costs you: ~$128 in fees
- We cost you: ~$88 in fees
- You keep: $40 more every month — plus affiliate tools, proper tax reports, and a platform that doesn't give you migraines.
The more you grow, the less you pay.
We built our fees to reward success — not punish it.
Every platform we know of charges the same regardless of your success. We don't think that's fair.
Your buyers know you're the real deal. Now they can prove it.
Knitters and crocheters are frustrated with AI-generated patterns flooding the market — patterns that look beautiful but fall apart when you try to knit them. We built an automatic human creation checker into every pattern upload.
Buyers can filter to show only human-designed patterns. Your work stands out. Your reputation is protected.
Stop sending people to Ravelry. Send them to you.
When a buyer clicks your Instagram link they should land on your shop — your branding, your name, your community — not a listing buried in someone else's marketplace.
Every designer gets:
- A beautiful storefront at ourplatform.com/yourname
- Optional custom domain — patterns.yourname.com
- Your own colour scheme and header photo
- Your story and your community
- A follow button so buyers hear from you directly when you launch
It looks like a custom website. It costs nothing extra to set up.
Your community. Your rules. Not Facebook's algorithm.
Stop fighting to reach your own followers. Your buyers, testers, and fans live in your community on your storefront — and you reach all of them, every time.
- Post updates and WIP photos
- Buyers share their finished objects
- Testers have their own private space
- You own the relationship — not a platform
Ready to run your business like a business?
Join the waitlist and be first in line when we launch. Founding members get locked-in lowest tier pricing — forever.
- Free to join
- No credit card
- Founding member pricing locked in
- Be first to launch your store
Common questions
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Yes. There are no setup fees, no monthly fees on our free plan, and no listing fees. You only pay our small platform fee when you make a sale — and that starts at just 1.9%.
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We built an import tool. Log in with your Ravelry account, select your patterns, and we pull all the details across automatically. You just add your PDFs and you're live. Most designers migrate in under an hour.
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Not at all. Many designers run both simultaneously. Plenty find they naturally move more of their business here over time, but we never pressure you.
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Buyers pay through PayPal. Your earnings go directly to your PayPal account — we take our small platform fee and the rest is yours. No waiting around, no holding your money.
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We record buyer location and calculate applicable tax on every sale. You get a clean monthly report showing exactly what was collected and from which country — ready to hand to your accountant. We're building full automatic tax remittance for a future update.
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Very. PDFs are stored in private encrypted storage and never publicly accessible. Every download is watermarked with the buyer's name and email, and download links expire after 60 minutes.
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Absolutely. Many designers use their platform storefront as their main shop and keep their website for their blog and brand content. Some point their website domain directly at their storefront so it all feels seamless.
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Real support from real people who understand pattern businesses. Not a chatbot, not a ticket queue that takes a week. We're a small team and we actually care if you succeed.